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Transcript
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SPEAKER 3
Alright, welcome back to the Bordrell Podcast. As always, I'm your host, Kyle. Here with me tonight is our special guest, Coach Dan Gonzalez, who played for Texas and then coached in college for 10 years and is now the creator of ReadAndShoot.com. He works with a lot of football programs nationwide, does some consulting,
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and so we're excited to have him on tonight. Coach, welcome to the Bordrell Podcast. So how are we doing tonight, coach? Doing great. Doing great. Thanks for having me on. Absolutely. So, you know, to kind of preface this episode, you know, people always ask, you know, how we meet people and things.
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Well, one night we didn't have a guest and I literally just tweeted out who wants to talk ball. And, you know, to my surprise, I get a DM from you, coach. And we hopped on together and we had a really, really good conversation. And some of the things that we're going to talk about tonight, we talked about.

In this episode of The Board Drill Podcast, Kyle and Matt sit down with Coach Dan Gonzalez—former Texas Longhorn WR and creator of ReadAndShoot.com—for an absolute masterclass in offensive game planning. Coach Gonzalez breaks down his unique "axiom-based" approach to game plans, showing how to streamline your weekly install, maximize practice reps, and make smarter play calls under pressure.

Learn how to make each play on your call sheet earn its spot, use your personnel more effectively, and avoid paralysis on game day. Whether you're a high school OC or just a football junkie, this episode is packed with insights you'll use immediately.

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Topics covered:

The 5 offensive axioms that guide Coach Gonzalez's weekly plan

Organizing call sheets based on practice reps and situational data

Stubbie coverage beaters and vertical game secrets

Creating explosive plays without superstar talent

Advice for young coaches on staff collaboration and culture

Timestamps

00:00 - Intro: How Coach Gonzalez joined the pod

03:00 - Matt hops on with life updates (wedding + surgery)

04:00 - What are “Offensive Axioms”?

06:30 - Defining schematic truths in offensive football

08:50 - Earning the right to be in the game plan

12:00 - Breaking down game situations by frequency

16:00 - Data-driven play sheet design

18:30 - Limiting reps, maximizing install efficiency

21:00 - “Bank” plays and weekly carryovers

23:30 - Defending a dominant 3-tech – how to build your plan

28:00 - Matching calls to defensive personnel weaknesses

32:00 - Bringing staff into the axiom discussion

36:00 - Play card layout and focusing under pressure

42:00 - Stretch play families + how to layer RPO answers

44:30 - Ram reads, QB coaching points, and route tagging

48:00 - Getting outside the nickel & leveraging bunch

51:00 - Creating high % explosives vs Cover 4/quarters

53:15 - Stubby beaters: attacking coverage leverage

56:30 - Adjusting vertical route landmarks for better hits

59:00 - Wrapping up the plan: balance, intention, and reps

1:03:40 - Final reflections on game-day focus

1:04:40 - Coach Gonzalez’s Mac Brown story & final thoughts

1:09:00 - Advice for young coaches on building relationships

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